Beauty School Directory Blog

Archive for December, 2009

Cosmetologists Help Cut Out Domestic Violence

Posted on: December 23rd, 2009 by Beauty Schools Directory No Comments

Cut It Out Program - Salons Against Domestic ViolenceOne in three women will report being abused at some point in their lives. Domestic abuse is dangerous and often much more common than people are aware of. The victims of domestic abuse often do not report it to police or tell their friends and family that it’s happening. For these women to get help, they need support and they need to know their options.

Cosmetologists and other beauty professionals can now look for signs of abuse and provide information for them to get help. A program based in Alabama called Cut It Out is dedicated to “mobilizing salon professionals and others to fight the epidemic of domestic abuse in communities across the United States. Cut It Out builds awareness of domestic abuse and trains salon professionals to recognize warning signs and safely refer clients to local resources.”

Your salon can contact Cut It Out for training and resources. As a cosmetologist, you may be able to notice abuse where others do not. Signs of abuse that hairdressers and makeup artists may notice are bald spots where hair may have been ripped out, bruising hidden by hair or makeup and a partner not allowing her to change her hairstyle. Your client may also come out and tell you about the abuse. She may rarely be allowed to be away from her abusive partner, and if you’ve had a long-standing relationship, it is likely that she trusts you.

But what do you do when you know or suspect abuse is happening? The Cut It Out training emphasizes that stylists are not meant to be counselors, but that they can give out information about organizations that can help them, like the National Domestic Violence Hotline or the local hotlines in each state. Some salons keep “shoe cards” on hand – cards with resources listed that are designed to fit inside a shoe, so the victim can get the information home safely.
Domestic abuse needs to stop, and the women who endure it often need help to escape it. With the relationships they have formed with clients, cosmetologists can be valuable resources in this fight against domestic violence.

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Real-Life Edward Scissorhands!

Posted on: December 17th, 2009 by Beauty Schools Directory No Comments

Edward Scissorhands Hairstyling Finger Scissors ShearsMove over Johnny Depp – there’s a new Edward Scissorhands in town! Valentino LoSauro, a London-native operating a salon in Florida, has created devices that he says cut hair twice as fast as normal scissors. The device: little shears that attach to his hands making him look like a real-life Edward Scissorhands. The ‘CLAWZ‘ were born as a simple idea to bring a certain type of musicality to his hair styling.

Being a pianist, LoSauro wasn’t foreign to using his fingers. Now he’s just using them to cut hair instead of replicating piano masters like Beethoven or Bach. The music that inspired him is still important to his new hair cutting process. When he styles and cuts hair, some of the methods are named after famous works, like Flight of the Bumble Bee and Zap.

The prototype took years to develop and cost nearly $250,000 but eventually the CLAWZ became a reality and he was able to market them to other stylists. LoSauro patented these CLAWZ in 2001 and has sold 30,000 units so far. He cuts and styles with them, and has even done some celebrities’ hair with the CLAWZ, like Ritchie Sambora from the band Jon Bovi.

They might look funny but they get the job done! What do think? Would you like to have your hair cut by a real-life Edward Scissorhands? Hairstylists and hair design school students – would you give these CLAWZ a shot?

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Brilliant Business Card Ideas for Beauty Professionals

Posted on: December 10th, 2009 by Beauty Schools Directory No Comments

Business Cards for HairstylistsOne of our BSD blog posts in recent months names getting your own business cards as one of the top 5 ways to jump-start your beauty career.  That’s great advice! Just remember that as a beauty professional, you’re expected to be creative.

Now, don’t you wish you were the creative genius who first came up with these bad boys? These are business cards for Glammer Education Institute of Hair Design, via YOU MIGHT FIND YOURSELF. Brilliant!

So, where can I get some of those to play with? Glammer Education Institute of Hair Design suddenly seems pretty appealing, doesn’t it? Give your school and services the same kind of spark.

What’s the most creative marketing beauty marketing technique you’ve seen at a salon or school recently?

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